Monroe Motivated Sequence
Instructions
Find an infomercial online that follow Monroe’s Motivated Sequence. Identify each of the 5 components: Attention, Need, Satisfaction, Visualization and Action.
Your paper should include the link to the infomercial, and the five components outlined as followed:
1. Attention – What was the attention getter, describe what was done.
2. Need – How was the need or problem established?
3. Satisfaction – What is the solution?
4. Visualization – Describe the visualization. What picture is being created?
5. Action – What are listeners suppose to do?
Your paper should include the link to the infomercial, and the five components outlined as followed:
1. Attention – What was the attention getter, describe what was done.
2. Need – How was the need or problem established?
3. Satisfaction – What is the solution?
4. Visualization – Describe the visualization. What picture is being created?
5. Action – What are listeners suppose to do?






