- 03 Apr, 2021
- 0 Comments
- 30 Secs Read
Amazon Alexa
Explain how the concept of innovation, especially product innovation (product innovation is the manner by which the attributes of a product provide customer benefits), impacts the way products are marketed today.
Provide your understanding of the concept of exchange and why it is important since exchange is perhaps the most important concept in marketing,
Provide a working definition of the marketing concept and how organizations can benefit from abiding by it.
Explain how the following three concepts differ: needs, wants, and demands.
Why are mission statements important? Why do some organizations not employ them?
Why is each of the 4Ps important?